What is special about beLoyalty?

Easily Accumulated bePoints

Up to 1,2% of Be’service value.​

Birthday Gift

Receive birthday gifts from Be (Platinum and
Diamond members)​

Special Offers

- Thousand of offers from Be and Be’s partners​
- Use bePoint to get discounts on beFood orders

Higher Tiers, Better Benefits

Attractive benefits for Be members in every tiers​

Overwhelming Offers - Exclusively for You

Not only receive unique offers from Be, you also have the opportunity to redeem special rewards from major Be's partners, with a variety of categories: Food, Shopping, Entertainment, Beauty - Health ... and plenty of other attractive rewards to choose from.

Hot deals

Special deals

Accumulated points for each membership tier and
Membership privileges

beLoyalty membership​ Member Sliver Gold Platinum Diamond
Accumulated points for each membership tier >0 bePoint >2,000 bePoint >10,000 bePoint >30,000 bePoint >60,000 bePoint
bePoint earning rate 0.4% 0.6% 0.8% 1% 1.2%
Use bePoint to get discounts on beFood orders
Cashback 20% all transactions made via BE X CAKE credit card on Be application
Redeem points for rewards from Be​
Redeem points for rewards from Be’s partners​
Receive gift from Be Group on birthday​
Special rewards for high membership tiers
Frequently asked question

Answer questions about some common problems.

What is the beLoyalty program?

beLoyalty is a loyalty program applied to all customers using services on Be application such on beBike, beCar, beDelivery, beFood, bTaxi, Insurance, Telco, Xanh SM Bike/Car,...

What do I need to join the beLoyalty program?

You will become a member of beLoyalty program after successfully registering a Be account.
Earn bePoint for each service on: beBike, beCar, beDelivery, beShopping, beFood, beTaxi, Insurance and Mobile top-up.

Will the bePoint reward point expire?

The bePoints you earn this quarter will expire on the last day of the following quarter.​
For example: ​
bePoints earned during the first quarter (January 1 – March 31) will expire on June 30.​
bePoints earned during the second quarter (April 1 - June 30) will expire on September 30.​
bePoints earned during the third quarter (July 1 - September 30) will expire on December 31.​
bePoints earned during the fourth quarter (October 1 - December 31) will expire on March 31 of the following year.​

How to become a partner of Be?

Join to become Be's partner to introduce your attractive offers to our customers. Please leave your information below, we will contact you as soon as possible.

REGISTER