What is special about beLoyalty?

Easily Accumulated bePoints

Up to 6% of Be’service value.​

Birthday Gift

Receive birthday gifts from Be (Platinum and
Diamond members)​

Special Offers

Thousand of offers from Be and Be’s partners​

Higher Tiers, Better Benefits

Attractive benefits for Be members in every tiers​

Overwhelming Offers - Exclusively for You

Not only receive unique offers from Be, you also have the opportunity to redeem special rewards from major Be's partners, with a variety of categories: Food, Shopping, Entertainment, Beauty - Health ... and plenty of other attractive rewards to choose from.

Hot deals

Special deals

Accumulated points for each membership tier and
Membership privileges

beLoyalty membership​ Member Sliver Gold Platinum Diamond
Accumulated points for each membership tier >0 bePoint >2,000 bePoint >10,000 bePoint >30,000 bePoint >60,000 bePoint
Earn bePoint via CAKE by VPBank or Be x Cake Credit Card 2% 3% 4% 5% 6%
Earn bePoint via others Payment Method 0.4% 0.6% 0.8% 1% 1.2%
Redeem points for rewards from Be​
Redeem points for rewards from Be’s partners​
Receive gift from Be Group on birthday​
Redeem special offer for Platinum and Diamond member​
Frequently asked question

Answer questions about some common problems.

What is the beLoyalty program?

beLoyalty is a loyalty program applied to all customers using services on Be application such on beBike, beCar, beDelivery, beFood,…​

What do I need to join the beLoyalty program?

You will become a member of beLoyalty program after successfully registering a Be account.
Earn bePoint for each service on: beBike, beCar, beDelivery, beShopping, beFood, beTaxi, Insurance and Mobile top-up.
Earn x5 bePoint when making payment with CAKE by VPBank (Debit Card).

Will the bePoint reward point expire?

The bePoints you earn this quarter will expire on the last day of the following quarter.​
For example: ​
bePoints earned during the first quarter (January 1 – March 31) will expire on June 30.​
bePoints earned during the second quarter (April 1 - June 30) will expire on September 30.​
bePoints earned during the third quarter (July 1 - September 30) will expire on December 31.​
bePoints earned during the fourth quarter (October 1 - December 31) will expire on March 31 of the following year.​

How to become a partner of Be?

Join to become Be's partner to introduce your attractive offers to our customers. Please leave your information below, we will contact you as soon as possible.