Consumer digital platform for local consumers’ everyday needs.


Provide everyday consumable with customer delight within an open ecosystem of partners.

Brand value

  • Community

  • Innovation

  • Empowerment

Culture and People
Our developments

News about be

Be named the most advanced technology transportation platform in KPMG report

Multi-service consumer platform Be entered the top 10 for the first time in Vietnam Customer Experience Excellence Report 2023. Be is considered a breakthrough brand with an impressive increase of 57 positions compared to 2022. In 2023, the global economic challenges have had a…

December 04, 2023

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